Information contained on this page is provided by an independent third-party content provider. WorldNow and this Station make no warranties or representations in connection therewith. If you have any questions or comments about this page please contact firstname.lastname@example.org.
SOURCE Kellogg Company
Athletes Show From Great Starts Come Great Things® By Making Team USA
BATTLE CREEK, Mich., Jan. 27, 2014 /PRNewswire/ -- Following a rigorous season of trials and qualification events, six of the competing Team Kellogg's™ U.S. Olympic athletes have demonstrated from great starts come great things by being named to Team USA™. With the Opening Ceremony for the Sochi 2014 Olympic Winter Games just days away on Feb. 7, these U.S. Olympic athletes have earned the chance to be among those proudly representing their country.
View additional assets at: http://www.multivu.com/players/English/65305-kellogg-s-team-usa-sochi-2014-winter-olympics/
"We congratulate Team Kellogg's, an amazing group of athletes who remind fans everywhere that each day is filled with the potential to achieve your goals when you start it off right," said Noel Geoffroy, Senior Vice President, Marketing & Innovation for Kellogg's® U.S. Morning Foods. "We celebrate all of the great starts along their journey toward the Games, and look forward to many more as we cheer them on in Sochi."
Team Kellogg's Team USA Olympic athletes include U.S. Olympians Ted Ligety (alpine skiing), Noelle Pikus-Pace (skeleton), and Meryl Davis and Charlie White (ice dancing). Additionally, Sarah Hendrickson (ski jumping) and Torin Yater-Wallace (freeskiing) will be competing for Team USA for the first time, and in sports that are new for the Sochi Games.
"I'm excited that Charlie and I get to represent our country at the 2014 Olympic Winter Games, along with our fellow Team Kellogg's teammates," said Meryl Davis. "Kellogg's has helped us start off our day since we were kids. We're so proud to be part of this incredible group of athletes, and we look forward to lots of great things to come in Sochi."
More About Team Kellogg's
From now through the Games, fans can view the Team Kellogg's athletes' inspirational beginnings through a series of Start Story videos, which follow their journeys to the Sochi Games. These web videos are part of Kellogg's 'Give A Great Start' program, to give fans a chance to help provide breakfast to kids in need. To learn more, visit Kelloggs.com/teamusa.
Kellogg Company and USOC Relationship Continues
Dating back to 1976, Kellogg Company has a long history of helping athletes start the day off right through its support of the United States Olympic Committee. Looking forward, Kellogg is proud to support the U.S. Olympic and Paralympic Teams for the 2014 and 2016 Games, as well as Team USA athletes at the 2015 Pan American and Parapan American Games. Kellogg products are available to Team USA athletes at all U.S. Olympic Training Centers in Colorado Springs, Colo., Lake Placid, N.Y., and Chula Vista, Calif.
About Kellogg Company
At Kellogg Company (NYSE: K), we are driven to enrich and delight the world through foods and brands that matter. With 2012 sales of $14.2 billion, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Every day, our well-loved brands nourish families so they can flourish and thrive. These brands include Kellogg's®, Keebler®, Special K®, Pringles®, Frosted Flakes®, Pop-Tarts®, Corn Flakes®, Rice Krispies®, Kashi®, Cheez-It®, Eggo®, Coco Pops®, Mini-Wheats®, and many more. Because we believe in the power of breakfast, we focus our philanthropic efforts on global hunger relief through our Breakfasts for Better Days™ initiative, providing 1 billion servings of cereal and snacks - more than half of which are breakfasts - to children and families in need by the end of 2016. To learn more about our responsible business leadership, foods that delight and how we strive to make a difference in our communities around the world, visit www.kelloggcompany.com.
 For each "Great Start" consumers activate, Kellogg will provide $.27, up to $540,000, to Action for Healthy Kids to help increase participation in new or expanded school breakfast programs resulting in a projected 2 million additional breakfasts served if the maximum contribution is reached.
©2012 PR Newswire. All Rights Reserved.