Bigger. Better. Smarter. Monetate Summit 2014 Registration Open and Agenda Expanded - San Diego, California News Station - KFMB Channel 8 - cbs8.com

Bigger. Better. Smarter. Monetate Summit 2014 Registration Open and Agenda Expanded

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SOURCE Monetate

PHILADELPHIA, Feb. 26, 2014 /PRNewswire/ -- Monetate today announced that registration has opened for the Monetate Summit 2014. The annual event, now in its fourth year, will take place at the Sheraton Society Hill in Philadelphia, Pennsylvania from April 8-10, 2014. Adding a third day and additional breakout sessions, this year's Summit promises to provide attendees with even more opportunities to learn from industry thought leaders, interact with peers and walk away with actionable best practices to accelerate their marketing programs.

Keynote sessions featuring Monetate executives, industry experts, influencers, and analysts will explore the future of multi-channel marketing - one where the customer experience rules and marketers are able to react to customer insights in real-time to speed revenue.

Keynote presenters include author, entrepreneur and speaker Peter Shankman, recognized worldwide for his radically new ways of thinking about Customer Service, Social Media, PR, marketing and advertising, as well as Sucharita Mulpuru, Vice President and Principal Analyst at Forrester Research, and the leading expert on eCommerce, multichannel retail, consumer behavior, and trends in the online shopping space. Other sessions will feature insights and best practices from industry experts representing today's leading brands including Verizon Wireless, CVS, and Sur la Table, among others.

"The future of digital marketing is as challenging as it is invigorating, but savvy marketers have more opportunities than ever to directly and positively impact the customer experience," said David Brussin, co-founder and CEO, Monetate. "At Monetate Summit, attendees will learn from the best and brightest minds in digital marketing how to seize these opportunities and create winning customer experiences that are relevant, respectful and seamless across screens and channels."

Monetate Summit 2014 features specialized breakout sessions, dinner receptions, and other events addressing the multi-channel marketing challenges and opportunities facing today's leading businesses. Breakout sessions have been organized into three distinct tracks - Interact, Engage and Reach - and will feature presentations by both industry experts and Monetate customers, as well as interactive roundtable discussions.

  • Interact: the Interact track will cover a range of topics related to turning customer insight into winning website experiences, such as merchandising, testing and customer experience optimization.
  • Engage: the Engage track will focus on creating more relevant and effective email campaigns by exploring topics such as open-time personalization, customer lifecycle messaging and responsive design.
  • Reach: the Reach track seeks to help marketers attract more of the customers they love and will examine topics such as segment discovery, smarter advertising and overall channel effectiveness.

Monetate University LIVE!
Registered attendees can also sign up for Monetate University Live -- and immersive, full-day, interactive training offered by Monetate (April 8, 2014). Hands-on training from the Monetate team. Experts share case studies, best practices and insights on new capabilities and features including open-time personalization, smarter segmentation, ActionBuilder, analytics and more.

Register NOW!
Monetate Summit 2014 is a must-attend event. Visit the registration page for more details and information on group pricing. Register today at http://monetate.com/summit-2014/register.php.

About Monetate
Monetate is a marketing acceleration software company that believes when the customer wins, the marketer wins.

A new kind of marketing technology, the Monetate Acceleration Cloud lets marketers understand their customers' situations, behaviors and preferences, and act on those insights with in-the-moment, relevant experiences, targeted to the right customer at the right time.  The Monetate Acceleration Cloud runs above traditional infrastructure and is accessed through one seamless UI.

Monetate generates billions of dollars of new revenue for businesses, helping them grow 39 percent faster than the industry average. Brands such as Best Buy, National Geographic, and Celebrity Cruises rely on Monetate to put the customer first, creating stronger relationships that drive sustained competitive advantage.

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