From crush to crushed: Alex from Target a stunt? - CBS News 8 - San Diego, CA News Station - KFMB Channel 8

From crush to crushed: Alex from Target a stunt?

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SAN DIEGO (CBS 8) - If you've spent any time on social media over the last few days, you've seen him -- the young man with boy-band looks bagging items at Target. But some say Alex is nothing more than a marketing stunt.

On Sunday at a Target store near Dallas, someone snapped a picture of Alex, a 16-year old bagging groceries. Since then the picture has been shared on line more than a million times.

Kendall Lovell says the hash-tagging heart throb would be jailbait for her, but she clicked on his picture anyway.

"I think he looks like one of those One Direction boys," she said.

After discovering newfound fame, the Target teenager tweeted "Am I famous? Now I have to change my number."

Suddenly the boy with Bieber-like looks has nearly 600,000 followers on Twitter, and even made an appearance on "The Ellen Degeneres Show."

Just when you thought this feel-good bagger story was in the bag, a company called Breakr claims this whole fan frenzy was a marketing stunt. As for the talk of Texas, Alex says if that's true, he wasn't in on it, even though you can buy Alex's look online, from his red shirt to his khaki pants, wrist watch, and even down to a five-cent Target bag.

Why not find a fresh face to make famous? Despite the power of local news, Jimmi from Ice Blast in Kearny Mesa wants to put the freeze on fame.

"There's nothing great about being famous. It just would be really stressful," he said.

As for Alex's 15 minutes as of fame, Kendall Lovell sure hopes he can sing. She might even buy his album.

"If he was a country singer, probably," she said.

https://twitter.com/AlexCL163/status/530157598087983106

https://twitter.com/AlexCL163/status/529779828845588480


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