SAN DIEGO (CNS) - The City Council will be asked Tuesday to rename what had been Qualcomm Stadium to SDCCU Stadium, with San Diego County Credit Union bidding $500,000 for the naming rights, according to documents made available on Thursday.
The credit union recently took over as the primary sponsor of the Holiday Bowl college football game that's held in the stadium. The agreement, if approved, would run to the end of next year.
While stadium naming rights typically run into the millions of dollars, city officials didn't anticipate receiving that kind of money because of the short term of the deal. Municipal coffers would net $375,000 from the proposed agreement, according to a staff report.
In its proposal, SDCCU said it would work to boost attendance at stadium events. The company has a history of heavily promoting events it sponsors.
Now that the Chargers are playing in Los Angeles County, city officials envision closing the aging, money-losing stadium after the 2018 college season. San Diego State University officials are pushing for an extension in order to build a new home for the Aztecs.
The city contracted with Fox Sports College Properties to find an interested party for the naming rights.
SDCCU was one of four bidders. The others were Gemini Sports Group, a Phoenix company that handles sponsorships and naming rights; Mitek, a San Diego- based mobile technology firm; and Traction Video, a San Diego video production firm.
A transient who recently traveled to Southern California from the Midwest was arrested Friday on suspicion of jumping a woman on an East Village roadside, dragging her into some shrubbery and sexually assaulting her.
Hundreds of people, dressed in pink, were up early Friday for the “Susan G. Komen 3-Day for the Cure” opening ceremonies in Del Mar.
After traveling more than a month and walking for thousands of miles, nearly 2,000 migrants have arrived in Tijuana – all hoping to cross into the United States, but a tall fence and several border agents stand between them and their hopes.
A 92-year-old man accused of using a shotgun to kill his son while he slept in the Old Town home they shared pleaded not guilty Friday to a charge of murder.
A 37-year-old siamang gibbon at the San Diego Zoo recently gave birth to the zoo's first siamang baby in 12 years despite being on birth control, the zoo announced Friday.
Father Joe's Villages, which provides programs and housing for San Diego's homeless, and a Carlsbad-based development firm Friday announced a coordinated plan to build a mixed-use property with affordable housing in the downtown area.
An additional 4,000 migrants are expected to arrive at the border starting Friday through the weekend. The group has been growing by the hundreds each day, with about 800 migrants arriving in Tijuana Thursday.
He broke the color barrier in the National Hockey League and was just inducted into the NHL Hall of Fame this week.