SAN DIEGO — Instead of going to the chapel, seven San Diego couples went to Soapy Joe's car wash on Valentine's Day to say “I do.”

On Friday, the Imperial Beach location offered an alternative to romantics who wanted to avoid the County Administration building or an expensive church ceremony.

“This is a fun alternative for couples to make it official without the costs associated with traditional weddings, or long waits at the county courthouse on Valentine’s Day,” said Anne Mauler, VP of Marketing for Soapy Joe’s.

Soapy Joe's is already known for events like the car wash, Karaoke competition and holding the Guinness World Record for largest air freshener.

Among the couples who got hitched included an artist, a war veteran and a pair of high school sweethearts.

And, one of the perks included getting free car washes for life, of course!